Qatar 2022, the major event in world football which will open in a few days in Doha, will see the participation of the Tunisian selection, carried by its supporters from all over the world and chanting with one voice: “Ya Doha Jeyin”.
One month before the start of the World Cup, hundreds of Tunisian supporters had gathered to launch the start of the festivities and create the event in their good-natured way, with colorful outfits, the cracking of smoke bombs, and Tunisian flags carried at arm’s length to show the world that the Tunisian supporters are ready to conquer Doha and create an atmosphere there, as they did four years ago in Moscow, on the occasion of the World Cup in Russia… They know that we await them, and they do not intend to go unnoticed.
Also, a few days later, their call was heard by our fellow citizens in the four corners of the planet, who hastened to chant “Ya Doha Jeyin” as well, reserving their tickets and packing their bags to meet in the Qatari capital.
From Paris to Montreal, via Athens and New York, and other cities in Iceland, Mexico, and elsewhere… like ambassadors of good humor, they all joined the excitement of the Tunisian supporters who preceded them on the spot.
The famous advertising spot designed by the Tunisie Telecom teams, “Ya Doha Jeyin”, largely contributed to the mobilization of Tunisian supporters through social networks and created a surge of patriotic and sporting fervor around the Eagles of Carthage and their equipped Qatari.
This campaign film by the incumbent operator was unveiled on November 12: the freshness of the images, the catchy rhythms of the music, the enthusiasm of the young people, and the good-natured atmosphere released by the supporters aroused a strong movement of sympathy among Tunisians.
The recipe for the success of this advertising sport lies in the humor of the scenes, the tender evocation of national traditions, and the recourse to the second degree to give the “grinta” of the supporters an artistic dimension, carried by a 100% Tunisian know-how.
This film offers us a group portrait of supporters who, dressed in red and white and carrying high the diversity and richness of the national culture, including our culinary specialties (from “lablab”, to “mara web” via the “felfel cheya7”), “invaded” Doha and its surroundings, which they enlivened with their songs and dances, in a profusion of sounds and colors.
Whatever the course of the national team during this World Cup, and we wish it to go as far as possible in the race, the trophy for “best football audience” could once again go to the Tunisians… TT could then be proud of having contributed a great deal to it!
